Our Services
We are specially trained and certified experts providing Internet Marketing Solutions to help you take your online retail business to the next level. Delivering consistent results is just what we do.
Give your retail business an edge
Internet marketing activities are generally focused on three goals:
- Generating new customers through your website
- Converting more of the traffic that comes to your site
- Enhancing the value of your brand
WSI Retail Group’s Internet marketing system consists of 5 key components and several underlying strategies:
1. Conversion Architecture™ Platforms
- website platforms
- website design
- landing pages
- content / copy
- accessibility
- e-Commerce
- hosting
2. Paid Advertising Marketing
- PPC
- Directory Submissions
- Portal Banners
3. Organic Search Marketing
- Search Engine Optimization (SEO)
- Social Media Optimization (SMO)
- Web 2.0
- Local Search
4. Targeted Lead Marketing
- e- Mail Marketing
- e-Newsletters
- Mobile Marketing
- Customer Loyalty Programs
- CRM Nuturing
5. Web Analytics
- Google Analytics
- WSI Webscan Site Audit
- Competitor Report
The core principle of an Internet Marketing System is to build targeted traffic – driving interested customers to your website and converting that interest into increased business. To get the best return on your investment, it is advised that you use several of the above techniques in conjunction with each other.
Get results with your next internet marketing campaign
- Enhance your online brand experience
- Rank for competitive search terms
- Dominate the Search Engines naturally
- Save money by targeting your lead campaigns
- Maximize your reach and increase conversions
- eMarketer estimates that marketers around the world will spend $6 billion on social networks this year
- Source: eMarketer, 2011 - eMarketer estimates that time spent with mobile devices is rising faster than any other medium, up 28% in 2010
- Source: eMarketer, 2011 - 69% of Canadians surveyed who purchased product or service in-store after "window shopping" online
- Source: Canadian Retailer
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